Few features and lack of innovation
The IP of recreation based program without innovation, vicious competition, there is a serious competition in the industry. Duck boats in rows on the lake, the heat drops rapidly after the tour
Fierce competition with high inactivity
Most scenic spots only have boating, swimming, water parks and other play program, repeat play program, repeat consumption probability is very small; amusement facilities are idle, scrapping rate is large
Poor consumer experience
Tourists are always with purpose and consumption impulse, they experience the entertainment programs and leave. The time, space and other conditions of water activities limit the consumption experience
The passenger unit price and attendance rates of the unmanned cruising boat both significantly increase, annual revenue boosts 2 times
The scenic spot needs a one year cycle to achieve profitability and cover the costs, business model can be a complete closed loop
Attributes
Internet Influencer
Build a water culture and tourism intelligent scenic spot, driving the quality upgrading with an average annual flow of 16,000 people/boat
Scenic operation and maintenance are all online, 80% of faults can be solved remotely, improve the efficiency of operation and maintenance